How to power in 2011 sales

 Over the years the store chain development is, indeed, to the Chinese market From EMKT.com.cn brought great changes, great shops and many stores the previous development of the rough to complete the brand to some extent some of the output channel, but the brand value of the output ability of limited resources, sustainable management and a single format or in front of a weak 2011, marketing how to force? marketing transformation imperative.
a ; Aspect, multi-point and highlight of qualitatively different stores just a point or some point, and point with the subdivision and development, and this is the potential market space.
Aspect is the front end of a brand has to meet consumer demand ahead of insight force, is the testing ground for innovative business marketing. not only by large stores showcase the brand's space, but also through more companies try to discover the Aspect and brand resources, demonstrate the strength and market position of enterprises, such as footwear brand Red Dragonfly Integrated shop is things to watch for the shoe industry.
more, is not only more physical stores, but also to supermarket chains, department stores and online c2c, B2C, etc. format of the advance, highlighting the expansion of corporate power and complementary multi-dimensional force, And all of this consumer driven. online shopping, too, but also to more development resources, such as Taobao Taobao Mall will be inclined to change the original highlight of the release of brand value brand, highlights resources to seize the customer's mind.
on the basis of the multi-generation Aspect, Aspect to lead with more ability to adapt to market changes, so that the highlight of the brand to generate more resources to strengthen the sustainable development of the brand vitality.
Second, the Internet is giving power
online shopping, through time and space, in the great popularity, wealth of products, convenient logistics and the relative cost advantage, as long as the services in place, the net purchase of the customer base can cover many areas.
who 2011-1-20 honor of being the author Yi invited to participate in a district Alibaba Taobao customer training will end, feel the distance Taobao Taobao executives explained by the scene. Crown has been done two or else to do and still consider online business. you do not, does not mean that your peers do not do! an interactive communication carriers, reliability, and spread fast, attractive to attract the public attention focused on events in order to form their own pan-broadcast interpersonal circle and opinions site, micro-Bo's charm, in passing the a force, its function has now been adopted marketing.
Third, marketing, and would like to say a few topics
2010 global economic growth remains recovery trend, the Chinese economy has shown clear signs of stabilization, because post-crisis era, the domestic price rise and other factors periodically, subject to certain domestic purchasing power involved.
With the expansion of the acceleration of efforts to increase the number of big brand stores, operated stores in the store rents and high transfer fees, terminal operations, personnel training, logistics and distribution, follow up the image has invested a lot of money, will bring in talent, capital and other aspects of the various pressures, and limited income and coarsening of the management and can not digest this kind of pressure ,
to chain stores marketing ranks of China's brand, some brands have stopped the old challenge of expanding the mad step, the idea began to focus on the detailed operation of the target, focus on brand building and strategic objectives of operating an effective decomposition, execution.
2011 year is country those who succeed, contact will be eliminated easily by changes in the market place, but to use cutting-edge vision to further build and strengthen.
successful business entity terminal is high-quality resources, relies on the integration of UNITA were winning up and down the system, paid too it is competitive. get it out, the opportunity will be lost in the wait until falling behind in the market, even out of the market.
all aspects of the industry requires talent, empathy, but also all aspects of business, we have Let talent find its ability to play the part, so that enterprise resources can be integrated to maximize each link, provide a platform for the growth of talent, so that the channel marketing team for the outcome of the war and fight to improve brand , fight for their own value, so dedicated and letters, and even professional managers to do the boss on the channel link, such as do agents or store owners, and business win-win situation. We know that marketing is mainly reflected in a barometer retail outlets, enterprises should set up special departments to start planning and building human resource output system for terminal output force in the brand and enhance the quality of joining the management team's mission and brand.
franchise chain, has extended a winning end, superiority. However, expansion of the terminal market after the success of shops, fine management of the stores have higher requirements, which some companies had to stop and sum up the past, cherish the present, think about the future.
ups and downs of market competition , ushered in a new turning point again and again, the pace has been steady in 2011 to a strong cross, looking forward to marketing elite in the new year to sail, a new situation ushered in the market.
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